Monthly Archives: October 2014

The Math of Writing

Posted on October 30, 2014 by Norm Friedman

Do you ever think a writing task is going to take about 20 minutes, and it winds up clocking in at 40? Frustrating, huh? Especially because those 40 minutes probably involved a lot of maddening rearranging of text until you … Continue reading →

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Beware of the Cliché Drawer

Posted on October 22, 2014 by Norm Friedman

Have you ever noticed how many TV news stories open with “It’s a (fill in the blank)’s worst nightmare”? A parent’s worst nightmare. A locksmith’s worst nightmare. A mime’s worst nightmare. I certainly don’t want to trivialize a parent’s heartache, … Continue reading →

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“I Got (Choppy) Rhythm”

Posted on October 10, 2014 by Norm Friedman

Did a teacher or professor ever say your writing was choppy––but you had no idea how to cure that malady? When you review an important item you’re about to send to your boss or a client, perhaps by reading it … Continue reading →

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Writing Lessons from the Tin Man, Scarecrow, and Cowardly Lion

Posted on October 10, 2014 by Norm Friedman

Dorothy’s fellow travelers in The Wizard of Oz can remind us of of three business writing priorities that will command reader attention and separate us from the pack. A Heart.  The Tin Man was looking for a heart, and each … Continue reading →

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