{"id":1898,"date":"2017-04-25T22:00:36","date_gmt":"2017-04-26T02:00:36","guid":{"rendered":"http:\/\/www.normfriedman.com\/blog\/?p=1898"},"modified":"2018-07-06T10:29:14","modified_gmt":"2018-07-06T14:29:14","slug":"award-winning-words","status":"publish","type":"post","link":"http:\/\/www.normfriedman.com\/blog\/award-winning-words\/","title":{"rendered":"Award-Winning Word"},"content":{"rendered":"

\"3777015632_1126353f77_z\"<\/a><\/p>\n

See if you can read my mind to come up with a basic yet invaluable word that improves both of the following.<\/p>\n

1. (Not initially clear.) Since Kim’s family bought a summer home on the lake, we ought to see if she’ll host our mini-reunion there.<\/em><\/p>\n

2. (Could be smoother.) Apex’s stock price has fared well even in times as difficult as the Great Recession. Its services are not closely linked to economic shifts.\u00a0<\/em><\/p>\n

And the winner is …<\/h2>\n

Although neither example contains an error, we can slightly refine each with “because” at the beginning \u2013 a word many of us hesitate to use there. Why? Apparently, some of us remember, or think we remember, a teacher telling us not to do that. Well, maybe, but that instruction might have occurred because in third grade we didn’t always recognize sentence fragments, and we wrote something like this: “Because our dog ate my homework.” That came back with a red circle around it.<\/p>\n

But now that we’re more mature writers \u2013 who instinctively know a complete sentence from a fragment \u2013 we’re missing out by rejecting “because” as a sentence starter. See if you agree.<\/p>\n

1. Since Kim’s family bought a summer home on the lake, we ought to see if she’ll host our mini-reunion there. <\/em>Yes, “since” can sub for “because,” but here that backfires because the reader\u00a0probably thinks we are using “since” to set up a “before and after,” such as:\u00a0Since Kim’s family bought a summer home on the lake, I have played tennis with her only twice. <\/em>Then, in mid-sentence, our reader realizes we were going in a different direction. Using “Because” instead of “Since” would have avoided the momentary misreading.<\/p>\n

2.\u00a0Apex’s stock price has fared well even in times as difficult as the Great Recession. Its services are not closely linked to economic shifts.<\/em>\u00a0<\/em>This is fine, but a\u00a0“because” would help fuse these two thoughts further, and in this case leading with “because” is effective: Because Apex’s\u00a0services are not closely linked to economic shifts, its\u00a0stock price has fared well even in times as difficult as the Great Recession.\u00a0<\/em><\/p>\n

Leading with the reason for something can add variety to our sentence structure and often enhance comprehension and impact. We orient the reader with the “because part” and complete our thought with the “therefore part.”<\/p>\n

You can go to\u00a0http:\/\/www.normfriedman.com\/index.shtml<\/a>\u00a0to learn more about my workshops on writing in the workplace, individual\u00a0coaching, editing, and handbook \u2013\u00a0100+ Instant Writing Tips<\/a>.\u00a0Thank you.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

See if you can read my mind to come up with a basic yet invaluable word that improves both of the following. 1. (Not initially clear.) Since Kim’s family bought a summer home on the lake, we ought to see … Continue reading →<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6,10],"tags":[],"aioseo_notices":[],"_links":{"self":[{"href":"http:\/\/www.normfriedman.com\/blog\/wp-json\/wp\/v2\/posts\/1898"}],"collection":[{"href":"http:\/\/www.normfriedman.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.normfriedman.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.normfriedman.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/www.normfriedman.com\/blog\/wp-json\/wp\/v2\/comments?post=1898"}],"version-history":[{"count":10,"href":"http:\/\/www.normfriedman.com\/blog\/wp-json\/wp\/v2\/posts\/1898\/revisions"}],"predecessor-version":[{"id":1991,"href":"http:\/\/www.normfriedman.com\/blog\/wp-json\/wp\/v2\/posts\/1898\/revisions\/1991"}],"wp:attachment":[{"href":"http:\/\/www.normfriedman.com\/blog\/wp-json\/wp\/v2\/media?parent=1898"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.normfriedman.com\/blog\/wp-json\/wp\/v2\/categories?post=1898"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.normfriedman.com\/blog\/wp-json\/wp\/v2\/tags?post=1898"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}